Duqha
Duhqa
Founded by: Victor Maina
Founded in: January 2021
Location: Nairobi, Kenya
Industry: B2B Retail Tech / Logistics / Fintech
Tagline: More Better
Website: duhqa.com
Overview:
Duhqa is a Techstars-backed Kenyan B2B retail tech startup that bridges the gap between manufacturers and retailers by simplifying sourcing, delivery, and financing. With a strong focus on informal merchants, Duhqa empowers them to buy inventory digitally, access short-term loans, and get timely deliveries.
Mission:
To simplify commerce in Africa by solving logistics inefficiencies, improving product traceability, and empowering retailers—especially in the informal sector—to grow sustainably.
Key Features & Services:
Retailer App: Easy-to-use mobile platform for ordering supplies.
Wide Product Access: From beauty and energy products to food and healthcare.
Fast Deliveries: Ensures timely fulfillment to support day-to-day retail operations.
Short-Term Financing: Retailers can buy stock now and pay later.
Market Insights: Retailers and suppliers get real-time product performance data and trends.
Direct Manufacturer Access: Eliminates middlemen, increasing efficiency and margins.
Target Audience:
Informal merchants and small retailers looking for digital tools to manage inventory, access products, and receive credit and logistical support.
Business Model:
Duhqa operates a B2B marketplace with integrated logistics, e-commerce, and embedded finance features to streamline procurement and distribution in Africa.
Founder Background:
Victor Maina previously worked at DHL Express leading operations across East and South Africa, bringing deep logistics expertise to Duhqa’s mission.
Funding & Recognition:
Backed by Techstars.
Winner of multiple awards including Seedstars, Financial Times SDG Challenge, Unicorn Battle Africa, and Wazo Challenge East Africa.
Recognized by AfricAngels and the CX eCommerce Awards in Canada.
Expansion Goals:
Duhqa is scaling across East Africa to solve last-mile distribution challenges for small merchants and manufacturers.