Moove
Founded
2020 in Lagos, Nigeria — Moove was launched to tackle the widespread lack of access to vehicle financing for ride-hailing and delivery drivers, using data-driven underwriting to expand mobility entrepreneurship across emerging and developed markets.
Founders & Leadership
Ladi Delano — Co-Founder & Co-CEO
Jide Odunsi — Co-Founder & Co-CEO
Location
Amsterdam, Netherlands — originally founded in Nigeria, Moove now operates globally with presence across Africa, the Middle East, Europe, Asia, and beyond.
Industry
FinTech / Mobility Finance & Automotive Technology — focused on revenue-based vehicle financing, fleet supply, and embedded financial services for drivers and mobility entrepreneurs.
Overview
Moove is a mobility fintech platform that provides revenue-based vehicle financing and financial services to drivers and entrepreneurs who participate in ride-hailing, logistics, mass transit, and instant delivery marketplaces. Its model embeds alternative credit-scoring technology into partner platforms — including major ride-hailing players like Uber — allowing individuals without traditional credit histories to access financing for new vehicles. Vehicles are financed and repaid as a percentage of the driver’s weekly revenue, creating a flexible and inclusive path to ownership that opens up sustainable income opportunities and economic mobility.
Core Features & Capabilities
Revenue-Based Vehicle Financing: Offers financing for new vehicles repaid as a share of weekly driver revenue, bypassing traditional credit barriers.
Alternative Credit Scoring: Uses proprietary performance and revenue analytics rather than typical credit bureau data to assess risk and qualify drivers.
Global Vehicle Supply Partnerships: Moove is a lead supplier of vehicles on platforms such as Uber across multiple regions and supports EV adoption where infrastructure allows.
Driver-Centric Financial Tools: Integrated mobile app and wallet features enable drivers to manage payments, track earnings, and access additional fintech services.
Fleet & After-Sales Support: Partners with manufacturers and service providers to supply vehicles with maintenance, insurance, and support options where applicable.
Target Market
Ride-Hailing & Delivery Drivers seeking affordable vehicle access without traditional credit requirements.
Mobility Entrepreneurs in emerging and developed markets looking for scalable financing solutions tied to income performance.
Platform Partners such as ride-hailing and logistics marketplaces that need qualified drivers with access to reliable vehicles.
Fleet Investors & Lenders aiming to expand impact-focused vehicle financing models to underserved populations.
Value Proposition
Moove’s value proposition centers on democratizing access to vehicle ownership and financial inclusion for mobility entrepreneurs globally. By replacing rigid credit checks with an earnings-based financing model, Moove enables drivers to acquire new vehicles and generate income through ride-hailing and delivery work — even in regions where traditional auto loans are inaccessible. Its embedded fintech and fleet-supply ecosystem reduces barriers to entry, supports broader economic participation, and creates sustainable revenue streams for drivers. Additionally, Moove’s partnerships with major platforms like Uber and its expansion into digital wallets and potential additional financial services enhance driver retention, engagement, and long-term economic empowerment.