Ramani
Founded
2019 in Dar es Salaam, Tanzania — Ramani.io was launched to digitize fragmented consumer‑packaged goods (CPG) supply chains and enable data‑driven inventory management, financing access, and business tools for micro‑distribution centres and small resellers across Africa.
Founders & Leadership
Iain Usiri — Co‑Founder & CEO (tech and fintech leader focused on supply‑chain digitization).
Calvin Usiri — Co‑Founder & CTO (technology lead building platforms for data and financial products).
Kibet Martin — Co‑Founder (product and finance expertise).
Location
Dar es Salaam, Tanzania — with operations serving micro‑distribution networks and CPG supply chains in multiple African markets.
Industry
FinTech / Supply‑Chain Software / Data & Financial Infrastructure — building software solutions that digitize inventory management, point‑of‑sale, procurement, and financing for distributors and small businesses across Africa’s consumer goods sector.
Funding Stage
Series A (Growth Stage) — Ramani raised US $32 million in a Series A funding round (equity + debt) in late 2022 led by Flexcap Ventures with participation from prominent investors; the company also completed an earlier seed round in 2021 with support from Village Global, Hustle Fund, Future Africa, Launch Africa Ventures, and others.
Overview
Ramani.io is a Tanzanian software platform addressing gaps in visibility, efficiency, and financing in Africa’s fragmented CPG supply chains by providing inventory management systems, procurement tools, point‑of‑sale software, and data‑driven credit access to micro‑distribution centres (MDCs) and resellers. Its technology enables real‑time sales insights, inventory tracking, and liquidity solutions that help small distributors scale and access working capital without traditional collateral.
Core Features & Capabilities
Inventory & Data Management: Tech‑enabled dashboard for real‑time stock tracking, sales insights, and portfolio visibility across micro distribution centres.
Procurement & POS Software: Tools that digitize ordering, pricing, and point‑of‑sale functions for small businesses tied into the CPG ecosystem.
Supply‑Chain Financing: Uses sales and inventory data to offer working capital and micro‑credit facilities to resellers; Ramani acquired a lending license from the Central Bank of Tanzania to support this offering.
Credit Infrastructure (RIPA): Rapid payment and credit application built in partnership with financial institutions (e.g., Stanbic Bank Tanzania) for instant disbursements and improved cash flows.
Data‑Enabled Growth Tools: Analytics and insights that enable distributors to optimise stock, forecast demand, and scale operations efficiently.
Target Market
Micro‑Distribution Centres (MDCs) & Small Resellers needing digitized tools and data to compete and grow within the CPG supply chain.
CPG Brands & Suppliers seeking better visibility and direct connections to last‑mile distributors.
Financial Institutions & Banks interested in expanding credit products backed by real‑time supply‑chain data.
Impact Investors & Tech Ecosystem Partners focused on scaling fintech solutions that drive financial inclusion and supply‑chain efficiency.
Value Proposition
Ramani.io democratizes access to business data, inventory visibility, and working capital for small distributors across Africa’s vast consumer‑goods economy. By digitizing processes and leveraging real‑time transaction data, the platform empowers entrepreneurs to improve efficiency, grow revenue, and access financing previously unavailable to them — effectively bridging operational and financial gaps in informal and formal trade channels.