Carbin Africa
Founded
2023 in Lagos, Nigeria — Carbin Africa was launched to digitise and streamline the automotive trade ecosystem by building a data‑driven B2B platform that connects car dealers, auto merchants (brokers), and agents with real‑time vehicle inventory, analytics, and operational tools to improve sales throughput, decision‑making, and profit margins across Nigeria’s used‑car market. Founders & Leadership
Femi Oriowo — Co‑Founder & CEO
Fawaz Abdul — Co‑Founder & CBO (Chief Business Officer)
Location
Lagos, Nigeria — focused on tackling inventory, pricing, and trading inefficiencies in Nigeria’s automotive market while building infrastructure to support dealers and brokers across Africa.
Industry
Tech / Automotive / Marketplace / Data Analytics — focused on building the digital operating system for auto trade in Africa, centering on verified real‑time inventory, analytics, and tools for dealerships, auto merchants, and brokers.
Overview
Carbin Africa provides a data‑driven automotive trade platform that aggregates verified vehicle listings and dealer inventory into a live marketplace updated frequently, enabling dealers and auto merchants to make informed buying and selling decisions. By digitising listings, offering analytics insights, and supporting dealer operations with tools like Dealer Mart, Car Flex, and Carbin Lease, the company helps reduce inventory holding times, optimise pricing, and improve sales velocity in the traditionally fragmented Nigerian automotive market.
Core Features & Capabilities
Real‑Time Vehicle Inventory: A live, updated repository of cars from dealerships and auto merchants with freshness updates as often as every 30 minutes.
Analytics & Market Insights: Dealer analytics tools showing demand trends, pricing, and customer demographics to guide inventory decisions.
Dealer‑Focused CRM (Dealer Mart): Software‑as‑a‑service tools that automate inventory sourcing, listings, and quality checks.
Financing & Credit Tools (Car Flex): Flexible credit products that help dealers manage cash flow and support inventory turnover.
Leasing Solutions (Carbin Lease): Vehicle leasing services that help keep inventory moving and reduce overhead on unsold cars.
Target Market
Car Dealers & Dealership Networks seeking faster inventory turnover and better market insight.
Auto Merchants & Middlemen Brokers needing centralised access to verified vehicle data and broader inventory exposure.
Fleet Operators & Auto Traders looking for efficient sourcing and sales workflows.
Financial & Credit Partners integrating with dealer financing and payment systems (e.g., Paystack integration to improve payments).
Value Proposition
Carbin Africa helps professionalise and modernise automotive trading by providing dealers and brokers with a centralised, updated inventory, actionable data insights, and a suite of tools that enhance visibility, reduce sales friction, and speed up transactions — all while tackling fraud, outdated listings, and operational inefficiencies endemic to the used‑car market.