Instabug
Founded
2014 in Cairo, Egypt — Instabug was created to solve a core problem in mobile app development: helping developers and product teams understand app performance, crashes, bugs, and user feedback in real time. It began as a lightweight bug reporting SDK that developers could embed in mobile apps and has since evolved into a full mobile observability platform.
Founders & Leadership
Omar Gabr — Co‑Founder & former CEO (now Executive / Founder role during leadership transition)
Moataz Soliman — Co‑Founder & CTO
(Instabug’s leadership now includes Jim Douglas as CEO leading the company into its next growth phase.)
Location
San Francisco, California, USA — with strong roots and additional presence historically tied to Cairo, Egypt where it was founded.
Business Wire
Industry
FinTech / Mobile Dev Tools / Software & Mobile Observability — focusing on mobile application performance, crash reporting, bug tracking, and AI‑powered observability for developers and enterprise engineering teams.
Overview
Instabug is an AI‑powered mobile observability platform that empowers app developers, product managers, and engineering teams with deep insights into how their mobile applications behave in real environments. The platform includes a suite of tools that help with bug reporting, crash monitoring, app performance tracking, session replay, in‑app surveys, release management, user feedback, ratings and reviews, and flow analytics — all integrated into a single SDK that developers embed into their apps. Instabug’s visibility spans the entire mobile lifecycle, enabling proactive issue resolution, optimizations, and improved user experiences at scale. Instabug is trusted by tens of thousands of teams and supports billions of devices worldwide.
Core Features & Capabilities
Bug Reporting & Feedback: Capture detailed, in‑context bug reports from users and testers, with automatic diagnostic data.
Crash Reporting: Real‑time capture of crashes with stack traces and environmental context to accelerate debugging.
App Performance Monitoring: Track key performance metrics like UI hangs, launch times, network issues, and custom traces.
Session Replay: Watch real user sessions to see exactly how problems occurred.
In‑App Surveys & User Engagement: Collect feedback directly from users at optimal moments.
Release Management & Business Impact Dashboards: Monitor rollout progress and quantify the business impact of performance issues.
Target Market
Mobile App Developers & Engineering Teams who need real‑time performance data and diagnostics to build reliable apps.
Product Managers & QA Teams looking to convert user feedback into actionable improvements.
Enterprise Organizations with mission‑critical mobile apps that require robust observability and high uptime.
Indie Developers who want lightweight, powerful tools for debugging and analytics against device usage patterns.
Value Proposition
Instabug helps teams deliver high‑quality mobile app experiences faster and with greater confidence by combining comprehensive observability with AI‑driven insights. Instead of relying on scattered logs or limited crash dumps, Instabug provides real‑time contextual information on performance issues, user frustrations, and app behavior — all from within the app itself. This approach enables developers to:
Detect and resolve bugs before they impact large user segments, reducing churn and improving retention.
IUnderstand the business impact of technical issues through dashboards that correlate performance problems with user behavior.
Accelerate release confidence with detailed release management and session replay.
Leverage AI features for proactive detection — such as the latest visual UI issue detection that identifies and reports inconsistencies automatically.
Support billions of devices across platforms (iOS, Android, React Native, Flutter, and more), making it suitable for teams of all sizes.